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The Domain: Effective Website Content Starts with Your Name
Award-winning writer Kathy Widenhouse has helped hundreds of nonprofits and writers produce successful content , with 750K+ views for her writing tutorials. She is the author of 9 books. See more of Kathy’s content here.
An online devotional for writers
A Word From The Word
Choose a good reputation over great riches; being held in high esteem is better than silver or gold. (Proverbs 22:1, NLT)
A Word For Writers
In Bible times, parents often waited a year or more to name a baby.
Time revealed a child’s temperament. Parents observed a child to gain insights into his nature before choosing what to call him. A child’s name reflected an element of his character or destiny.
A name, in those days, became synonymous with an individual’s reputation.
Just as a child’s main character traits helped to determine his name, your website’s niche and focus can help you choose your domain name.
You’ll have more effective website content when you start with a clear, creative name that defines your site’s purpose.
The key is to include keywords that define your content. Ask these questions:
- What do you do? Your domain name can explain your services.
- What do you offer? Your domain name can explain your products.
- Where do you do it or offer it? Your domain name can target a locality.
Just as ancient parents discerned insights into a child’s character before choosing a name, you can too.
Discern your content’s focus. Choose keywords in that niche. Start with them to select a domain name. Effective website content will follow.
A Wise Word
A compelling domain name uses keywords to define your site content.
A Word To Pray
Heavenly Father,
I want to write effective website content. You’ve showed me the value with starting with a name the speaks to my specific niche and my audience. Help me uncover keywords that fit and arrange them creatively for a compelling domain name.
In Jesus’s name, Amen.
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The Link: Make an Effort to Make Them - the Benefits May Surprise You...
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