The Domain: Effective Website Content Starts with Your Name

An online devotional for writers

A Word From The Word

Choose a good reputation over great riches; being held in high esteem is better than silver or gold. (Proverbs 22:1, NLT)

A Word For Writers

In Bible times, parents often waited a year or more to name a baby.

The Domain Name: a #devotional for #writers based on Prov 22:1 with Word Wise at Nonprofit Copywriter #WebWriting #blogging #FreelanceWriting

Time revealed a child’s temperament. Parents observed a child to gain insights into his nature before choosing what to call him. A child’s name reflected an element of his character or destiny.

A name, in those days, became synonymous with an individual’s reputation.

Just as a child’s main character traits helped to determine his name, your website’s niche and focus can help you choose your domain name.

You’ll have more effective website content when you start with a clear, creative name that defines your site’s purpose.

The key is to include keywords that define your content. Ask these questions:

What do you do? Your domain name can explain your services.
What do you offer? Your domain name can explain your products.
Where do you do it or offer it? Your domain name can target a locality.

Just as ancient parents discerned insights into a child’s character before choosing a name, you can too.

Discern your content’s focus. Choose keywords in that niche. Start with them to select a domain name. Effective website content will follow.

A Wise Word

A compelling domain name uses keywords to define your site content.

A Word To Pray

Heavenly Father,

I want to write effective website content. You’ve showed me the value with starting with a name the speaks to my specific niche and my audience. Help me uncover keywords that fit and arrange them creatively for a compelling domain name.

In Jesus’s name, Amen.

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