Award-winning writer Kathy Widenhouse has helped hundreds of nonprofits and writers produce successful content and has gained 600K+ views for her writing tutorials. She is the author of 9 books. See more of Kathy’s content here.
If you’re venturing into writing articles to produce content or to get started as a writer, here are some basics to get going.
An article is a piece of writing that gives information. Its purpose is to explain or inform.
Information is currency. People find information they need: how to do things, where to buy things, and how to solve problems. Why shouldn’t you be the person to answer their questions?
When you write an article, you become a source of information. If you write helpful, credible, well-constructed articles, you become a trusted source of information. When you write several articles, particularly about a particular topic, you become a go-to source for information about that topic.
In newspapers, magazines (online and in print), websites, newsletters,
business or trade publications, technical journals, and in scientific,
academic, or scholarly publications.
Articles focus on telling you about a particular topic, reporting on an event or research, explaining why or how something works, or giving you how-to instructions. Blog posts, editorials, essays, and copywriting are forms of persuasive writing. They inject opinion, backed up with reasoning and arguments, to convince the reader to take on a particularly point of view. (More differences here.)
Interviews, how-to pieces, news, investigative reports, travel pieces, technical articles, profiles, academic reports, case studies, and new product introductions. Here is a list of 29 types of articles you can write.
That depends on where it’s published and who reads it. Publishers specify article word count in their writer’s guidelines. Articles 500 words or less are considered “shorts.” Average feature article length is 1000-3000 words. Academic and scholarly articles, of course, are longer. Longer articles typically include more research and explanation.
Don’t confuse “research” with “information.” A good article is grounded in facts, which can include statistics, quotes, definitions, examples, anecdotes, references, tools, resources, or products. You accumulate “information” when you “research.” Keep good records of your research and you’ll find that you have plenty of information to write an article – or more than one.
Sure. As in any other business, article writing can become a specialized skill. Many freelance writers earn a decent living writing for publications, especially when they accumulate a lot of information about a particular topic and write about it often.
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