Word Wise Blog: Writing Tips for Busy People

Write more. Save time.

Word Wise is for busy people who want to write more (or need to), but don't have a lot of time.

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Jun 16, 2017

Article Writing Tips: How to Write an Outline

How to write an outline for an article or blog post – an outline that works for you.

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Jun 13, 2017

How to Use Repetition to Write Persuasively

One of the simplest ways to write persuasively is by repetition – but a method you must use with care.

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Jun 04, 2017

Repurposing Content: 21 Ways to Use One Piece of Content

Repurposing content can save you time and make you a better writer. Start with one piece and then repackage it to different platforms to reinforce and repeat your point.

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May 21, 2017

How to Build a Writing Sample Portfolio

All copywriters and content writers need a writing sample portfolio. Use these quick tips to build a collection of writing clips.

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May 05, 2017

Harness the Power of a Testimonial

A testimonial is a quote from a client, volunteer, donor, or community partner that explains how he benefitted from your work and your cause.

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May 02, 2017

Basic Copywriting: Is It a Feature or Benefit?

Is it a feature or benefit? Learn how to avoid one of the most basic pitfalls in copywriting.

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May 02, 2017

6 Secrets to Effective Subheads

Subheads act like miniature headlines, offering quality content and a benefit and providing a condensed outline for your piece.

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Apr 21, 2017

Social Media Checklist: 10 Tips for Writing Good Social Media Posts

Free social media checklist to help you as you write posts. Use these 10 points to self-edit your content.

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Apr 06, 2017

Exclamation Point!?! When in Doubt, Leave It Out

The exclamation point emphasizes strong emotions, but it is overused. These five writing tips help you in self-editing to use exclamation marks more effectively.

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Mar 29, 2017

Tips for Writing a PS With Punch

The PS is more than an afterthought, but today is a persuasive writing technique. Use it to write a strong call to action.

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Mar 26, 2017

Content Writing: What It Is and Why It’s Essential

Good content writing drives your communications. Content can have two meanings: the sum of your communications or a specific communications piece.

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Mar 21, 2017

Email Writing Tip: How to Write Links to Get More Clicks

Helpful email writing tip: write a stronger call to action and get more clicks.

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Mar 14, 2017

Really and Very: Write Better Descriptions When You Ditch These Two Words

You can write better descriptions by eliminating just two words from your content and your copy: really and very.

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Mar 05, 2017

Tips for Writing a Hook: Start at the End of Your Piece

Writing a hook always includes an element of unpredictability. All good hooks have one thing in common: they offer a takeaway for your reader, but with a twist.

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Feb 21, 2017

Review: Conversational Copywriting, an Online Copywriting Course

A review of Conversational Copywriting, an online copywriting course offered by Nick Usborne, a veteran online writer.

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Feb 21, 2017

Online Writing: What Makes It Unique

Online writing is any text you read on a digital device. It is unique in at least 3 ways. Check out these 3 tips for writing online.

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Feb 19, 2017

3 Ways to Write Conversationally

3 ways to write conversationally, especially when copywriting for the web, so you can connect with your readers. Online readers expect a relational tone.

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Feb 18, 2017

The Top Online Copywriting Tip

The top online copywriting tip is simply this: write conversationally. Apply this writing tip not just in your copywriting for the web, but in copywriting for other media, too.

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Feb 12, 2017

3 Tips for Writing a Resume Objective

3 tips for writing a resume objective – and how to know if you need to include one in your resume.

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Feb 03, 2017

Passive Voice: It’s Easy to Fix with This Writing Tip

How to recognize passive voice, why it’s important to write in active voice, and how to fix passive construction.

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Jan 30, 2017

10 Words to Use When Writing Headlines

If you get stuck writing headlines, use these 10 words to get ideas. And check out a list of 15 additional words that work well in headlines, too.

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Jan 23, 2017

The Writing Process: The Key to Writing Faster and Better

Understanding the writing process is a key to writing faster and better. Use these 5 steps.

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Jan 18, 2017

Writing eBooks: Frequently Asked Questions

There are many advantages to writing eBooks. Here are some frequently asked questions to help you know whether or not to pursue this format and how to go about it.

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Jan 10, 2017

Writer's Block? 3 Tips for Starting Your Writing Project

Writing faster and better – we all want that, especially when writer’s block looms its head. Try these 3 tips for starting your writing project

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Jan 03, 2017

The Power of New in Persuasive Writing

The power of new: use it coupled with trust. The combination is powerful persuasive writing technique.

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