Perhaps you’re one of those writers who instinctively organizes content into a clear framework. (Yes, the rest of us are turning green.)
But if you’re not … It is precisely at this point where you may hit the proverbial writer’s block. Don’t panic. Instead, take a look at these simple how-to’s. You’ll get some ideas to jumpstart your writing project and get organized so you can get writing.
Review your list of ideas and look for patterns. Sometimes the outline format is evident right away. If not, ask yourself two questions:
The answer to one or both of those questions can give you an indication about how to organize your information.
Use this list to see which type of outline format works best for your content.
This outline format organizes content in a list of topics or categories, arranged without hierarchy or sequence. The List outline is sometimes called a “listicle.” It’s simple and clear. One example is the post you’re reading right now: “6 Outline Formats: Different Ways to Write an Outline.”
Here, your content presents a problem (the cause) and an outcome (effect). This format is helpful to use in in persuasive writing when you introduce a topic to your reader and present a solution (or set of solutions). Check out “Does Your Headline Do Its Job?” which points out the need to hook your reader with an engaging headline (the problem or cause) – and presents a set of ways to do so (the outcome or effect).
Content with a built-in structure is easy to put into an outline. The structure may be chronological (X happened, followed by Y, followed by Z) or a series of steps (First do Step A, then Step B, then Step C). The Sequence Outline is a good choice for how-to’s, such as “How to Write an Outline.”
This format is particularly useful for organizing content that complicated or confusing for the reader. You present one idea, followed by another that offers more detail, and another. The content is cumulative. In the end, the reader has a clearer understanding of the problem. One example of the Simple-to-Complex outline is “The Writing Process,” which opens with first step of writing a piece of content (getting ideas) and leads the reader to the finished product (proofreading.)
A Whole-to-Parts content outline Introduces a big picture point first and then explains the different parts individually – and how they connect or relate to each other. For instance, “How to Write Devotionals: Use a 3-Part Structure” opens with a summary about this genre’s format. The rest of the article goes on to explain each of the three parts of that structure and what each contributes to a devotional.
With this approach, your ideas are organized to show how they are alike and how they are different. The Comparison outline shows two sides of the story. Here’s an example: “Writing Blogs vs. Writing Articles: What’s the Difference?”
More Tips for Content Writing
Content by award-winning content writer and author Kathy Widenhouse, who specializes in writing for nonprofits and faith-based organizations.
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