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The Book Launch Team: Surround Yourself with Support

Award-winning writer Kathy Widenhouse has helped hundreds of nonprofits and writers produce successful content and has gained 600K+ views for her writing tutorials. She is the author of 9 books. See more of Kathy’s content here.

An online devotional for writers

A Word From The Word

Give my greetings to the church that meets in their home. (Romans 16:5, NLT)

The Book Launch Team: a #devotional for writers based on Rom 16:5 with Word Wise at Nonprofit Copywriter #WritingTips #WritingABook

A Word For Writers

The most successful authors don’t launch their books in a bubble. They build a book launch team of people who spread the word about their book and share it with others.

A book launch team is a group of people who help your new book succeed.

  • Some are fans of your previous work who rave about your upcoming release on social media.
  • Some are enthusiasts in your niche whom you ask to read your book and provide reviews.
  • Some are people who have a platform that they’re willing to use to promote your book.

Paul used a book launch team every time he wrote a letter.

Look at an example in final chapter of Romans. There, Paul mentions 28 individuals by name. He knew these folks before he wrote the epistle. He trusted them. They were his “fans” and were eager to share his book with their family and friends. Plus, there are some – like Priscilla and Aquila and Aristobulus and Narcissus – that he specifically asks to greet the “church that meets in their home.”

Once those leaders got their hands on Paul’s book, they shared it with their house churches. Those groups discussed the book’s contents and spread its information to others outside their community.

When you get ready to publish your next book, build a book launch team. Surround yourself with a group of people who support you, your book, and its message. That’s one way passion for a new book spreads.

A Wise Word

Build a book launch team before you publish your book.

A Word To Pray

Gracious Father,

Thank you for placing people in my life who support me and encourage me. Show me who to invite to be on my book launch team. Use them to spread the word about my book and its message.

In Jesus’s name, Amen.

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