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The Blog: Writing the Content is What Costs You – in a Good Way

Award-winning writer Kathy Widenhouse has helped hundreds of nonprofits and writers produce successful content and has gained 600K+ views for her writing tutorials. She is the author of 9 books. See more of Kathy’s content here.

An online devotional for writers

A Word From The Word

Don’t begin until you count the cost. For who would begin construction of a building without first calculating the cost to see if there is enough money to finish it? (Luke 14:28, NLT)

A Word For Writers

“How much does it cost to write a blog?” That’s a question I hear a lot from writers. 

The Blog: writing the content is the biggest cost. Online devotional with Word Wise at Nonprofit Copywriter #amwriting #ChristianWritingResources #blogging

They’re not talking about writing the content. They’re asking about the cash layout, which can be really, really cheap. As in about $10 a month for web hosting and $9.99 a year for a domain name.

It’s smart to calculate monetary expenses before getting started with blogging. In fact, Jesus said, “Don’t begin until you count the cost.”

Just don’t forget to count the other costs, too.

  • Maybe you want to journal online about your journey through breast cancer. The cost of that blog is transparency.
  • Or perhaps you’re starting a blog as part of your business or niche. In order to best serve readers over time – and to keep writing the content that meets their needs – costs perseverance.  
  • Even if you host a guest post blog, you’ll need to track down other bloggers and sift through their submissions. Cost? Discernment and a backbone. You’ll have to determine what submissions meet your audience’s needs and occasionally say “no” to a few of them.

The real cost of a blog? You’ll be stretched. 

Are you willing to pay that price? 

A Wise Word

Writing blog content stretches you.

A Word To Pray

Gracious Lord,

As I consider writing a blog or other project, show me the costs that I may not have considered. I want to proceed as you direct. Give me insight and discernment. 

In Jesus’s name, Amen.


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