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The Comparison:
Give Your Reader a Point of Reference

Award-winning writer Kathy Widenhouse has helped hundreds of nonprofits and writers produce successful content and has gained 600K+ views for her writing tutorials. She is the author of 9 books. See more of Kathy’s content here.

An online devotional for writers

A Word From The Word

All of us, like sheep, have strayed away. We have left God’s paths to follow our own. (Isaiah 53:6, NLT

A Word For Writers

The Comparison: a #devotional for writers based on Isaiah 53:6 with Word Wise at Nonprofit Copywriter #WritingTips

A comparison shows what’s the same and what’s different between two objects.

  • An equal comparison shows what two things have in common:
    Jenny and Ella completed their essays fast.
  • A comparative shows a difference between two things:
    Jenny finished her essay faster than Ella.

The human brain relies on comparisons to organize information. It’s one way we can process all the stimuli that floods our senses each day.

Think about the comparison between Jenny and Ella. Your mind has them pegged as quick writers. They finished their drafts in less time than was expected. And Jenny? Well, if you’re in a situation where efficiency is important, then you want her on your team.

God knows that our human minds need a way to understand Him. His Word is full of comparisons – concrete similarities and contrasts. 

For instance, “All of us, like sheep, have strayed away,” gives us a point of reference.  People in Bible times knew all about sheep. They need guidance. They tended to wander. The comparison helps us understand what God sees: confused creatures that need our Father’s staff to pull us back on the path.

Comparison makes for clearer writing. When you use comparison, you give your reader a point of reference she can understand. 

A Wise Word

Use comparison to give readers a point of reference.

A Word To Pray

Loving Father,

Your Word contains comparisons that let me understand you better. Help me do the same for my readers. Show me how to make my writing clearer with good comparisons.

In Jesus’s name, Amen.

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