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[Word Wise] Surprising and Inspiring Secrets about Newbie Copywriting
April 29, 2013

Word Wise Newsletter

Helping You and Your Organization Get Powerful Results With Words

Volume 9, Number 4 ... ISSN: 1933-9690

Dear fellow writers and strategists,

Welcome back to Word Wise! Once or twice a month, we’ll send you this newsletter packed with practical and useful information you can use in copywriting for your small business or nonprofit. It's helpful whether you’re a marketing professional, nonprofit leader, or copywriting newbie.

The Nonprofit Copywriter Blog Takes the Ultimate Blog Challenge

During the month of April, the Nonprofit Copywriter has joined hundreds of other blogs in taking the Ultimate Blog Challenge … and has published a blog post every day for a month. (We’ll continue posting helpful new content regularly even after the challenge is over!) Check out the Nonprofit Copywriter Blog each day to see what’s new. You can even subscribe on your RSS feed and get the blog’s regular updates all in one place. Learn more about getting an RSS feed when you go to our blog page, check out the “Subscribe to this Page” box on the right, and click on the question mark in the upper left corner.


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FEATURE: Newbie Copywriting: Get Ready to Be Surprised and Inspired

Copywriting represents a significant hidden job market. Newbie copywriters are often pleasantly surprised – even inspired – when they discover the numbers of opportunities open to them. And nonprofit leaders discover that the prospect of writing for their organization themselves may not be so intimidating after all.

When it comes to copywriting, here are a few insider’s secrets:

  • Success as a copywriter can be learned, for the most part. Sure, you need basic writing skills. But you didn’t have to have earned an A+ in Ms. Crabapple’s 8th grade English class in order to become a good copywriter.
  • When it comes to writing copy, logic and research go hand in hand with creativity. (Just in case you feel deficient in one of those three areas.)
  • There are never enough good copywriters. There’s no reason you can’t be one of them.
  • There’s plenty of copywriting work out there, in case you’re considering becoming freelancer. Companies, organizations, small businesses – everyone needs the written word. Many business leaders are too busy to write, don’t like to write, or don’t write well. That’s why they hire staff writers or freelance copywriters.
  • Copywriters work on all kinds of projects: strategic planning, ads, letters, email campaigns, flyers, press releases, phone scripts, grant proposals and applications, articles, social media posts, blogs, ministry summaries, annual reports, newsletters, webinars … it’s hard to get bored if you’re a copywriter.

Check out these Newbie Copywriting FAQs for more information and inspiration.


Nonprofit Copywriter Freebie Roundup

We are always on the lookout for no-cost resources. And we love to pass them along to you, whether it’s webinars, downloads, ebooks, or courses. Here are the latest freebies posted recently on Nonprofit Copywriter.

Quozio Lets You Create Images Quickly
The ultimate in graphic creation for dummies, Quozio is a free site that takes your plain text and converts it into appealing graphics.

Zamzar Converts Files From One Format to Another
A free web application that allows you to convert a file from one format to another online.

Free Grants Listing: Celebrity Grants Database
A list of 1,500+ grants offered by celebrities and their foundations, with basic information areas of interest of each.

Check freebies offered each week on our Friday Freebie page.


More on Newbie Copywriting ...

Newbie Copywriting: Kinds of Projects Copywriters Do Copywriting as a Job: Advantages and Disadvantages Newbie Copywriting Website Glossary Part 1: Internet Acronyms Newbie Copywriting Glossary, Part 2: Ten Basic Terms


Finally . . . A Wise Word

"Genius is one percent inspiration and ninety-nine percent perspiration."
Thomas Alva Edison (1847-1931)
American inventor and businessman; inventor of the light bulb

Read more wise words about work ethic for copywriters and nonprofit leaders.

That’s it for now. See you next time

Until then ... happy writing!

Kathy with Nonprofit Copywriter
Email me with your comments and questions!

P.S. Invite friends and colleagues to subscribe to Word Wise. Forward this issue or send them a link to Nonprofit Copywriter where they can sign up.

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